1. Information We Collect

Account Information

When you create an account with Chartlyze, we collect:

• Your name and email address
• Company name and role
• Billing information (processed securely through Stripe)
• Profile information you choose to provide

Usage Data

We automatically collect information about how you use our service, with your consent where required:

• Pages visited and features used (essential for service functionality)
• Time spent on the platform and user interaction patterns
• Browser type, device information, and technical specifications
• IP address and approximate geographic location (country/region level)
• Referring websites and marketing campaign sources
• Performance metrics and error logs for service improvement

Analytics Data

When you use Chartlyze to analyze your marketing data, we process the data you upload or connect, including marketing campaign metrics, ROI calculations, and performance reports. This data remains your property and is processed solely to provide our analytics services. We may use AI and machine learning technologies to enhance our analytics capabilities, but your data is never used to train models for other customers or shared with AI service providers.

2. How We Use Your Information

We use your information to:

• Provide and improve our analytics platform
• Process your calculations and generate reports
• Communicate with you about your account and our services
• Provide customer support
• Send important updates about our service
• Comply with legal obligations
• Prevent fraud and abuse

We will never sell your personal information to third parties or use your analytics data for any purpose other than providing our services to you.

3. Information Sharing

We may share your information only in these limited circumstances:

Service Providers

We work with carefully vetted third-party service providers who help us operate our platform securely:

• Stripe for secure payment processing (PCI DSS compliant)
• Google Cloud Platform for hosting and infrastructure (SOC 2 Type II certified)
• Email service providers for transactional and marketing communications
• Privacy-focused analytics tools to improve our service
• Customer support platforms for help desk functionality
• Security monitoring services for threat detection and prevention

Legal Requirements

We may disclose your information if required by law, such as to comply with a subpoena or other legal process, or to protect the rights, property, and safety of Chartlyze, our users, or others.

Business Transfers

If Chartlyze is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

4. Data Security

We implement comprehensive, industry-leading security measures to protect your information:

• End-to-end encryption in transit (TLS 1.3) and at rest (AES-256)
• Continuous security monitoring and automated threat detection
• Multi-factor authentication and zero-trust access controls
• SOC 2 Type II certified data centers with 24/7 physical security
• Real-time backup systems and tested disaster recovery procedures
• Regular penetration testing and security assessments by third parties
• Employee security training and background checks

While no system is 100% secure, we continuously work to protect your data and will notify you of any security incidents that may affect your information.

5. Your Rights and Choices

You have the following rights regarding your personal information:

Access and Correction

You can access and update your account information at any time through your account settings.

Data Portability

You can export your data at any time through our platform or by contacting our support team.

Account Deletion

You can delete your account at any time. Upon deletion, we will remove your personal information within 30 days, except as required for legal or business purposes.

Marketing Communications

You can opt out of marketing emails at any time by clicking the unsubscribe link or updating your preferences in your account settings.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience and analyze usage patterns:

Essential Cookies

Required for basic platform functionality, including authentication, security, and user preferences. These cannot be disabled without affecting core features.

Analytics Cookies

Help us understand how users interact with our platform to improve performance and user experience. You can opt out of these through your browser settings or our cookie preferences.

Marketing Cookies

Used to deliver relevant advertising and track campaign effectiveness. These require your explicit consent and can be managed through our privacy preferences center.

7. International Transfers

Chartlyze is based in the United States. If you are located outside the US, your information may be transferred to and processed in the US. We ensure appropriate safeguards are in place for international transfers in compliance with applicable laws, including Standard Contractual Clauses (SCCs) and adequacy decisions where applicable.

8. Children's Privacy

Chartlyze is not intended for use by children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by email or through our platform at least 30 days before they take effect. Your continued use of Chartlyze after such changes constitutes acceptance of the updated policy.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us: